Prepare for peak season: Microsoft Monetize rolls ...
Posted by Kenji Nakamura | Oct 21, 2026 | Advertising, AI & Marketing, MarTech | 0
Google to Require Regulator-Backed Verification fo...
Posted by Viola Rinaldi | Oct 21, 2026 | Advertising, AI & Marketing, MarTech | 0
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PopularTBS and Dentsu Launch THE DOTS TOKYO and Host Japan Round of MLP Asia 2026
TBS and Dentsu have launched THE DOTS TOKYO and will co-host the Japan round of MLP Asia 2026, creating new sponsorship and broadcast inventory as reported pickleball participation in Japan rises.
AI & Marketing
Top RatedFrom Audit to Action: Run Focused SEO Fixes with Claude and Semrush MCP
How to connect Claude to Semrush’s MCP, pull Site Audit data and turn findings into prioritized, ticket-ready SEO fixes — with practical tips for API costs, permissions and operational workflows.
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LatestRecreating the ‘Alors on danse’ AI trend: a practical guide for creators and marketers
A practical, step‑by‑step guide to recreating the 'Alors on danse' AI video trend: choose the two roles, prepare reference images, run a motion‑transfer generator, troubleshoot identity drift and prepare the clip for TikTok or Reels. Includes distribution tips and risk checkpoints.
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From Phone Clips to Festival Winners: Lessons from Instagram’s Edits Film Festival
by Lena Hoffmann | MarTech, News, Social Media
Instagram’s Edits Film Festival in Mumbai highlighted the power of unpolished footage and platform editing tools. Winners were chosen for adventurous, relatable storytelling — a practical cue for brands and creators to prioritize concept and native tools over polish.
Write a Product-Launch Press Release That Reporters Will Use
by Kenji Nakamura | Advertising, MarTech, SEO
A concise, well-structured press release still matters for product launches. This guide lays out the essential format, five brand examples and a practical checklist to get your announcement covered and noticed.
Automate the Repetitive Content Work That Wastes Your Team’s Time
A practical framework for automating repeatable content tasks: pick one job, map the real process, connect authoritative data, teach the system with examples, run an end-to-end proof, then schedule and scale with human checks.
How Duck.ai’s encrypted chat links change AI collaboration for marketing teams
by Elena Petrova | Oct 18, 2026 | AI & Marketing, MarTech, News
Duck.ai’s encrypted sharing (announced Oct. 7, 2026) creates client-side encrypted, short-lived links so teams can share AI conversations without making them searchable. Marketers should treat it as a useful control, not a compliance certificate.
Read MoreSearch Central packages hundreds of videos into beginner and technical SEO playlists
by Daniel Carter | Oct 11, 2026 | MarTech, News, SEO
Google has grouped its Search Central videos into two curated playlists—one for beginners and one for technical SEO—to simplify onboarding, training and diagnostics for marketers and engineering teams.
Read MoreDentsu Inc. wins Design Agency of the Year as group claims 12 D&AD pencils
by Viola Rinaldi | Oct 10, 2026 | Advertising, News
Dentsu Group won 12 pencils at the D&AD Awards 2026. Dentsu Inc. was named Design Agency of the Year after eight design-category wins contributed to the point tally. The awards span brand, digital experience, illustration and print disciplines across several Dentsu offices.
Read MoreIkea shutters three D.C.-area plan-and-order stores as it shifts to delivery and digital
by Mateo Álvarez | Oct 9, 2026 | E-commerce, News
Ikea U.S. is closing three small-format plan-and-order stores in the D.C.-area this fall as it shifts emphasis toward delivery, pickup and digital planning. The move signals a reassessment of compact urban locations amid broader fulfillment investments.
Read MoreWhere Bluesky Fits in a Social Mix: Metrics Marketers Must Track
by Lena Hoffmann | Oct 8, 2026 | MarTech, News, Social Media
Bluesky’s registered-user totals keep climbing, but independent metrics show falling active use. For marketers and publishers the result is an opportunity to experiment — not a signal to reallocate major resources. Measure active users, referral conversions and moderation trends before committing.
Read MoreDentsu signs Japan ad industry’s first Virtual PPAs, secures ~2M kWh of renewable credits
by Viola Rinaldi | Oct 7, 2026 | Advertising, News
Dentsu has signed two Virtual PPAs for its Japan operations — the company says they are the first in Japan’s advertising industry — to secure roughly 2 million kWh/year of renewable environmental value, support new solar projects including agricultural solar, and cut about 850 tons of CO2 annually.
Read MoreDentsu Named D&AD Design Agency of the Year: Signals for Shortlists, Hiring and Pitches
by Viola Rinaldi | Oct 6, 2026 | Advertising, News
Dentsu was named Design Agency of the Year at the D&AD Awards 2026 in London. For clients and agencies, the win strengthens design credentials, shifts shortlists and raises questions about how award recognition converts to measurable business outcomes.
Read MoreConsumer Confidence Plunges to 12-Year Low — What Marketers Need to Do Now
by Elena Petrova | Oct 6, 2026 | Advertising, E-commerce, News
The Conference Board’s consumer confidence index fell to 81.8 in September, a 12-year low. Rising inflation expectations and concerns about higher interest rates are squeezing households — a development that should prompt marketers, e-commerce teams and advertisers to reassess demand forecasts, pricing and media strategies.
Read MoreInstagram adds centralized school hubs, student verification and prioritized reporting
by Lena Hoffmann | Oct 5, 2026 | MarTech, News, Social Media
Instagram has expanded its School Partnership Program with a centralized school hub, verified student features, prioritized reporting and new admin controls. The rollout offers communicators a way to centralize school messaging but raises verification and privacy questions districts must address.
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