Tag: site owners

Measure the ROI of AI crawling: Microsoft Clarity’s Scrape-to-Referral card explained

by Kenji Nakamura | Aug 14, 2026 | AI & Marketing, E-commerce, MarTech | 0

Microsoft Clarity introduced an AI Scrape-to-Referral Ratio that compares AI crawl activity to referral visits, plus operator-level breakdowns and direct links to session recordings to help site owners judge whether AI bots return traffic or only extract content.

Read More

Google to Treat Back-Button Hijacking as Spam — Enforcement Begins June 15, 2026

by Daniel Carter | Aug 14, 2026 | News, SEO | 0

Google will treat ‘back button hijacking’ as an explicit spam violation and will begin enforcement on June 15, 2026. Sites that interfere with browser back navigation risk manual spam actions or automated demotions; publishers should audit both first- and third-party code now.

Read More

Latest

Google’s Search Central Deep Dive Europe arrives in Barcelona, Sept. 30–Oct. 2, 2026
Aug 14, 2026 | AI & Marketing, News, SEO
How to Balance Link Building, Linkable Assets and Digital PR for AI-Aware SEO
Aug 14, 2026 | AI & Marketing, MarTech, SEO
Opportunity in uncertainty: how smaller brands can win search in mid‑2026
Aug 14, 2026 | AI & Marketing, MarTech, SEO
Google Adds Social and Video Profiles to Search Console — Global Rollout
Aug 14, 2026 | MarTech, SEO, Social Media
Google to Treat Back-Button Hijacking as Spam — Enforcement Begins June 15, 2026
Aug 14, 2026 | News, SEO
Measure the ROI of AI crawling: Microsoft Clarity’s Scrape-to-Referral card explained
Aug 14, 2026 | AI & Marketing, E-commerce, MarTech
AI Overviews Are Rewriting B2B Search: Why Ranking Isn’t Enough and What Marketers Must Do
Aug 14, 2026 | AI & Marketing, MarTech, SEO
Most ‘AI optimization’ wins are just technical-debt cleanup
Aug 14, 2026 | AI & Marketing, MarTech, SEO
Search Central Live Deep Dive Europe 2026: Google Seeks Community Input on Location and Timing
Aug 14, 2026 | MarTech, News, SEO
New Search Console reports show when Google’s generative AI references your pages
Aug 14, 2026 | AI & Marketing, MarTech, SEO
Search advertisers lose manual language targeting as Google automates language matching
Aug 14, 2026 | Advertising, AI & Marketing, MarTech
Measuring AI: Why referral tags understate its influence on news traffic
Aug 14, 2026 | AI & Marketing, MarTech, News
AI referrals triple on Shopify — organic search still supplies most traffic
Aug 14, 2026 | AI & Marketing, E-commerce, MarTech
See which Google searches drive clicks to your Instagram, TikTok, X and YouTube posts
Aug 14, 2026 | MarTech, SEO, Social Media
Inside the 2MB limit: how Googlebot’s fetch cap can hide your content
Aug 14, 2026 | MarTech, SEO