Amazon updated Alexa for Shopping with two U.S.-only features: ‘Update Me When’ to alert shoppers about new releases across Amazon and the web, and a message-verification tool to help detect impersonation scams. The changes affect product discovery and communications practices for brands and retailers.
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A new AI Commerce ranking shows Amazon trailing far behind on AI-driven discovery despite its sales lead. The gap highlights how catalog openness and agent-friendly product data give smaller retailers surprising reach — and what marketers should do to compete.
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Amazon will add Chicago, Syracuse, Cleveland, Atlanta and Boise to Prime Air as it pushes toward nearly 500 U.S. communities by end of 2026 — a sign drone delivery is scaling from pilots into broader networks amid regulatory and operational scrutiny.
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Amazon will scale Prime Air to nearly 500 cities and towns by end of 2026, adding metros like Atlanta and Chicago and expanding drone delivery availability sixfold.
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