Tag: AI citations

When Buyers Compare Vendors, Product Pages — Not Reddit or YouTube — Are What AI Cites

by Kenji Nakamura | Sep 9, 2026 | AI & Marketing, MarTech, SEO | 0

A Ten Speed analysis of AI assistant citations shows product pages capture 24% of vendor-evaluation citations while Reddit and YouTube account for about 4%. The dataset is a useful snapshot for B2B teams, but methodological gaps mean the findings should guide — not dictate — content budgets.

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How Marketers Should Prepare for Google’s Social-Sourced AI Answers

by Claire Dubois | Aug 20, 2026 | AI & Marketing, MarTech, Social Media | 0

An analysis of 300 million US searches shows Google’s AI answers cite Facebook, Instagram and TikTok — with precise, answer-ready content more likely to be used as a source than posts with large audiences.

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