A new survey of 150 senior commerce leaders shows retailers shifting marketing spend to cashback and savings platforms as AI shopping agents alter discovery and purchase behavior. Brands are reallocating budgets, marketing to AI agents and prioritizing early-funnel value messaging.
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Bain forecasts U.S. holiday retail sales will top $1 trillion as online spending and AI use climb — but inflation will drive much of the nominal increase, forcing retailers to sharpen pricing, promotions and AI strategies.
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Amazon updated Alexa for Shopping with two U.S.-only features: ‘Update Me When’ to alert shoppers about new releases across Amazon and the web, and a message-verification tool to help detect impersonation scams. The changes affect product discovery and communications practices for brands and retailers.
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Michaels introduced a 3D frame builder with AR previews, an Architectural Digest moulding collection and expanded framing services. The moves pair immersive visualization with faster in‑store fulfilment and AI‑driven personalization.
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