Tag: AI search

How to Balance Link Building, Linkable Assets and Digital PR for AI-Aware SEO

by Kenji Nakamura | Aug 14, 2026 | AI & Marketing, MarTech, SEO | 0

Backlinks still matter, but brand mentions and AI visibility are reshaping where marketers should allocate link budgets. Use link building, linkable assets and digital PR together — and measure citations and AI visibility, not just followed domains.

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AI Overviews Are Rewriting B2B Search: Why Ranking Isn’t Enough and What Marketers Must Do

by Kenji Nakamura | Aug 14, 2026 | AI & Marketing, MarTech, SEO | 0

AI-generated search summaries can shape B2B buyer consideration before a click. Ranking still matters, but inclusion in AI Overviews requires connected, evidence-backed content, coordinated measurement with GA4 and CRM, and alignment between SEO and paid search.

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Latest

Google’s Search Central Deep Dive Europe arrives in Barcelona, Sept. 30–Oct. 2, 2026
Aug 14, 2026 | AI & Marketing, News, SEO
How to Balance Link Building, Linkable Assets and Digital PR for AI-Aware SEO
Aug 14, 2026 | AI & Marketing, MarTech, SEO
Opportunity in uncertainty: how smaller brands can win search in mid‑2026
Aug 14, 2026 | AI & Marketing, MarTech, SEO
Google Adds Social and Video Profiles to Search Console — Global Rollout
Aug 14, 2026 | MarTech, SEO, Social Media
Google to Treat Back-Button Hijacking as Spam — Enforcement Begins June 15, 2026
Aug 14, 2026 | News, SEO
Measure the ROI of AI crawling: Microsoft Clarity’s Scrape-to-Referral card explained
Aug 14, 2026 | AI & Marketing, E-commerce, MarTech
AI Overviews Are Rewriting B2B Search: Why Ranking Isn’t Enough and What Marketers Must Do
Aug 14, 2026 | AI & Marketing, MarTech, SEO
Most ‘AI optimization’ wins are just technical-debt cleanup
Aug 14, 2026 | AI & Marketing, MarTech, SEO
Search Central Live Deep Dive Europe 2026: Google Seeks Community Input on Location and Timing
Aug 14, 2026 | MarTech, News, SEO
New Search Console reports show when Google’s generative AI references your pages
Aug 14, 2026 | AI & Marketing, MarTech, SEO
Search advertisers lose manual language targeting as Google automates language matching
Aug 14, 2026 | Advertising, AI & Marketing, MarTech
Measuring AI: Why referral tags understate its influence on news traffic
Aug 14, 2026 | AI & Marketing, MarTech, News
AI referrals triple on Shopify — organic search still supplies most traffic
Aug 14, 2026 | AI & Marketing, E-commerce, MarTech
See which Google searches drive clicks to your Instagram, TikTok, X and YouTube posts
Aug 14, 2026 | MarTech, SEO, Social Media
Inside the 2MB limit: how Googlebot’s fetch cap can hide your content
Aug 14, 2026 | MarTech, SEO